Karina and MLB: The Second Karina Edition and a Summer Campaign

What happened

Karina of aespa is an ambassador for the clothing brand MLB. Newsis reported on 12 May 2025 that MLB, which F&F runs, had signed her as an ambassador. MLB Korea said on its official social account: “Look forward to the vintage hip-street mood MLB will show now that it has met Karina, who leads trendy style.”

On 4 March 2026 the second collaboration collection between them arrived. Businesskorea reported that MLB had unveiled ‘MLB KARINA EDITION : VOL.2’ with Karina, and Singlelist wrote that it went on sale that day at 12 p.m. on MLB’s official online store and on Musinsa. It is made up of a ball cap, a short-sleeved T-shirt and a hoodie.

On 14 May 2026 the summer campaign followed. Newspim reported that MLB had unveiled its 2026 SS summer campaign with brand ambassador Karina, ‘KARINA’s SUMMER, Turned Up With MLB’.

Why is it trending?

E2 News reported on 11 March 2026 that the collection had gone on sale at 12 p.m. on 4 March and sold out entirely in a short time. The sky-blue ball cap Karina wore in the photoshoot was on the sold-out list as well. The same report said the collection was changing hands on online communities and resale platforms at up to three times its retail price.

The brand answered with a restock. According to the same outlet, MLB restocked at 12 p.m. on 13 March on its official online store, on Musinsa and in selected offline stores, and a brand official said: “With enquiries continuing for this Karina Edition too, we are preparing a restock of some of the sold-out items.”

What you need to know

• MLB is a clothing brand run by F&F, and Newsis reported on 12 May 2025 that it had signed Karina as an ambassador.
• ‘MLB KARINA EDITION : VOL.2’ went on sale at 12 p.m. on 4 March 2026 on MLB’s official online store and on Musinsa.
• The collection is a signature unstructured ball cap with a heart visor sticker detail, a semi-oversized short-sleeved T-shirt and an oversized hoodie; the T-shirt and the hoodie carry a sky-blue hidden IP point label.
• Last season’s edition was a single navy ball cap, Businesskorea reported.
• E2 News reported that the collection sold out and was restocked at 12 p.m. on 13 March.
• The 2026 SS summer campaign ‘KARINA’s SUMMER, Turned Up With MLB’ went out on 14 May 2026 through the official online store and the brand’s social channels.
• aespa’s official YouTube channel posted a behind-the-scenes video of Karina’s MLB shoot on 4 October 2025. K-Culture Radar neither downloads nor re-hosts it and links to the official upload.